Associate Marketing Manager

Education Needed

Bachelor’s Degree: Marketing, Advertising, Public Relations

Experience Needed

Ideal candidates will have franchise industry experience.

Job Description

This role joins our marketing and sales team to deliver best-in-class consulting to our client base of franchisees. We have a fast-growing business and healthy customers. We now need to scale the team to keep up with business growth, support new channels, and maintain our strong connection with our customers. The work can be grouped into these categories:

Proactively provide marketing assets to the Marketing & Sales teams,
Cohesively communicate messaging across all products and promotional activities, and
Optimize marketing, public relations, and event management strategies to enhance and increase marketing effectiveness.

Franchise Ramp is the premier Digital Marketing Agency for Franchise Concepts. The digital marketing landscape is continuously evolving, presenting new opportunities for savvy franchise brands to grow, especially at the local level. In order to navigate a noisy online world, our team of digital marketing experts makes it their mission to find the custom formula that wins for franchise owners —taking leads from online, to on-site.

While our mission is to drive results that matter to franchisees through tech-driven, scalable, and measurable digital marketing solutions, our values can be summed up in three words— We Live Franchising.

Location: This is a full-time, fully remote position.

Core Responsibilities:

MANAGE SOCIAL MEDIA DELIVERABLES & EVENT MANAGEMENT IMPLEMENTATION (50% of time).

-Project planning: proactively manage all the details (timelines, deliverables, deadlines) through the social media projects ensuring all action items are accomplished timely and accurately.
-Prioritize and streamline tasks to ensure accuracy and efficiencies, proactively identifying issues/risks.
-Assist in public relations endeavors such as coordinating podcast guests, earned media, and virtual/in-person event experiences.
-Co-own the facilitation in updating the Master Content Project Plan that is SEO-guided.
-Contribute to community-building initiatives such as newsletters, client-forums, and webinars; as well as create video, graphics, and long-form content to distribute on multiple social media platforms.

PRODUCING INTERNAL AND EXTERNAL FRANCHISE RAMP COLLATERAL (50% of time)

-Assist in designing and creating Sales Team Collateral: Successful Case Studies; Franchisor/Franchisee Sales Decks; Testimonial Write-Ups; White Pages to introduce new Franchise Ramp products and services.
-Design and create Client Success Team Collateral: Client training materials; FAQ documents for clients; Internal videos and documents for training, communication and collaboration.

Requirements

-Proven knowledge of multiple social media platforms and content creation: WordPress, Hubspot, ClickFunnels, etc. (2+ years).
-Effective project management while managing and maintaining multiple deadlines and projects, including fast delivery turnaround time.(2+ years)
-Persists in the face of obstacles through collaborating with multiple cross-functional internal teams to design and implement effective client strategy.
-Internal client relationship building with an accountability mindset and critical thinking.
-Experience in sales and marketing for fast-growing organizations.
-Demonstrated, results-driven knowledge of Facebook Ad Manager, Web Design, Google Search & Display
-Webinar and podcast platforms experience

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