FOR FRANCHISORS
The best franchise marketing agency for brands at scale.
$200M+ in franchise media managed. 1,400+ locations across 30+ multi-unit franchise brands. Zero generic playbooks.
$200M+
MANAGED MEDIA
30+
FRANCHISE BRANDS
1,400+
LOCATIONS SUPPORTED
30
DAYS TO LAUNCH
8+
SPECIALISTS PER BRAND
In-house
ENGINEERING TEAM
WHAT WE DO
Six products built for franchise brands.
Every product is purpose-built for multi-unit franchise systems to drive AUV and support your franchisees.
LOCAL MEDIA
Franchisee Local Media
Comprehensive paid media management for franchisees across Meta, Google, TikTok, YouTube, Programmatic, and CTV. Campaigns are tailored to each market, driving leads and memberships while maintaining brand compliance and transparency in performance metrics.
NATIONAL MEDIA
National Brand Fund
Strategic oversight and execution of national campaigns that align with corporate priorities while supporting local franchise growth. Includes budget allocation, reporting rollups, and system-wide optimization to maximize brand fund ROI.
CREATIVE ASSET LIBRARY
Franchise Performance Creative™
Full-service creative production delivering authentic, UGC-style content designed to perform in paid environments. From influencer casting to editing and testing, every asset is optimized for conversions while maintaining brand standards.
RAMPIQ DASHBOARD
RampIQ™
Proprietary AI data intelligence system integrating your CRM data with Meta, Google, and TikTok APIs into a unified data warehouse. Provides real-time dashboards, performance benchmarks, and actionable insights for franchisees, brands, and corporate teams.
PRE-SELL TIMELINE
Emerging Brand Presale Development Program
A launch system for emerging franchise brands focused on pre-sale lead generation, market validation, and location readiness. Combines localized targeting, creative testing, and budget modeling to accelerate new market openings.
R.A.M.P. FLOWCHART
Registered Agency Management Program
R.A.M.P
Consultative program helping franchisors build, evaluate, and manage their approved vendor networks. FranchiseRamp provides standardized onboarding, reporting structures, and performance benchmarks to ensure brand-wide accountability and consistency.
FRANCHISOR LAUNCH BLUEPRINT
5 stages from discovery to scale-ready system.
Working with thousands of franchisees across multiple industries and dozens of brands has refined our onboarding into a repeatable, proven Launch Blueprint applied to every brand and tailored to your unit economics, category, and franchisees.
STAGE 01
Ideal Vision and Goals
UNDERSTAND GOALS, OPPORTUNITIES, OBSTACLES, AND STRENGTHS.
An initial strategic discovery where we learn what success looks like for your specific brand: growth targets, franchisee health metrics, and the unit economics that matter most. From there we map your obstacles and strengths so the playbook addresses your reality, not a generic template. This stage is also where we determine mutual fit. We only take on brands we know we can win for.
01
02
STAGE 02
Integration and Discovery
LEARN THE BRAND, BUILD THE STRATEGY, INTEGRATE EVERY SYSTEM.
A deep dive into your brand where we interview your leadership, FAC/MFC, top franchisees, and customers. Our team also pays out of pocket to experience your brand firsthand so we speak your language from day one. From there we audit your existing ad accounts, creative assets, CRM, and tracking infrastructure to identify what’s working, what’s broken, and what needs to be built.
STAGE 03
Strategic Marketing Blueprint
YOUR MARKETING STRATEGY, DELIVERED.
We build your franchise-specific launch playbook including audience frameworks, creative concepts, channel mix, budget architecture, and attribution stack. Then we build the full infrastructure (creative, copy, landing pages, custom booking flows, CAPI integration, offline conversion tracking) and assemble a dedicated 8-person team on your brand: Success Lead, two Success Managers, Social Lead, Social Manager, Search Lead, Search Manager, Tech Lead, and Creative Strategist.
03
04
STAGE 04
Launch Unique Strategy
LAUNCH YOUR INITIAL FRANCHISEE COHORT.
The full playbook goes live with your initial franchisee cohort. Leads flow within 30 days and RampIQ tracks every location from day one.
STAGE 05
Quarterly Strategic Planning
REVIEW PRIOR QUARTER RESULTS. SET NEXT QUARTER STRATEGY.
An ongoing strategic partnership where every quarter we review the data with your leadership, identify what’s working and what’s not, recalibrate the playbook, and plan the next phase of scale across the rest of your network.
05
MEDIA PLATFORMS
Omni-Channel Performance Marketing for Franchise Brands
Centralized national strategy with location-level execution, delivered by specialists who only work in franchise.
PAID SOCIAL AND VIDEO
FacebookInstagramTikTokYouTubeYouTube Shorts
CONNECTED TV AND STREAMING
RokuSamsung TVSonyApple TVHuluDisplay and Video 360
SEARCH AND DISPLAY
Google SearchGoogle DisplayMicrosoft Advertising
FRANCHISE PERFORMANCE CREATIVE™
A true full service performance creative department, built for franchising.
Franchise Performance Creative™ is designed to focus on one thing: converting. We combine user-centered creative strategies with data-driven insights to grab attention, convey brand voice authentically, test concept variations, and continuously optimize toward real conversion events like member signups and purchases.
21
SHOOTS
500+
CONCEPTS
1,500+
ADS
100+
INFLUENCERS SOURCED
THE PLATFORM
Meet RampIQ™.
Built for the way franchise systems actually run. RampIQ gives you real-time visibility into every location, every channel, agency performance, and every dollar spent, with AI-powered alerts, benchmarks, and automated recommendations across your entire network.
RESULTS
Outcomes, Not Activity
What matters to your business is what we measure: AUV, network-wide revenue, location profitability, and the trust your franchisees and leadership place in the work.
PURE BARRE
300+ studios · Xponential portfolio
-81%
COST PER MEMBER
+35%
LEAD TO MEMBER RATE
+81%
CLICK-THROUGH RATE
Franchise Performance Creative™ replaced static brand assets with data-tested video iterations across 300+ studios. Cost per member dropped 81%, lead-to-member conversion lifted 35%, and click-through rate climbed 81%. All through creative iteration alone, with no change in media spend.
THE LITTLE GYM®
400+ locations · children's enrichment franchise
$90 → $12
COST PER LEAD
<$60
CUSTOMER ACQUISITION COST
240+
LOCATIONS ACTIVATED
National brand storytelling paired with localized conversion campaigns across Meta, Google, and YouTube. We unified attribution across CAPI and CRM, brought CPL from $90 to $12, and made CAC measurable for the first time across 240+ franchise locations.
FRANCHISORS WE PROUDLY SERVE
Ready to start Ramping your brand?
Book a 30-minute discovery call to start the Franchisor Launch Blueprint process today.
