By Jake Hodges, Director of Paid Traffic Source: October 2021 Ramp Up Webinar
First, let’s answer an important question. Why do audience insights matter anyway?
Audience insights provide the data you need to know your customers better. This data can tell you everything from your customers’ age and gender to where they live and what they like. You can also find out what they think of your brand and what type of content they find most compelling.
Knowing how to use Facebook Audience Insights is essential. Tune in to learn more about Facebook Audience definition and application!
