Dennis is the American Dream: Born in Anchorage, Alaska, to a single mother with four children under 6 years old. Not realizing that his family was considered poor, this naivety afforded Dennis the ability to take risks without fear — leading him to the life of a true entrepreneur. Failing multiple times while attempting to build sustainable businesses, Dennis believes this is where he learned the most important key to success: perseverance. He says, “When I speak to people about business, I lead with my failures, not my successes.” He strongly believes that learning from his mistakes and using his failure as fire propelled him to succeed. He is the founder of Franchise Scale who helps bring successful concepts to nationwide scale. He started his franchise company in 1985 when he was just 22 years old.